Hip Hop music used to be a major delivery method used by artist to try and make people aware of the issues in society that occur in urban neighborhoods, the legal system, and other places here and abroad. But over the years the genre changed and artist like Public Enemy are a thing of the past. The genre became more party music or music that really just doesn't have any sort of message pertaining to activism. Now artist that make music mostly about the ills of society and wish to enact change take the back seat to artist that keep the crowd "turnt up". This is not one regions fault...one station...one artist...one label...or movement. Its the collective and systematic dumbing down and marketing of mindless music and the acceptance of that music by the listeners.
The emphasis on partying and looking good became more profitable and less controversial, and it made $ense to the powers that be. Instead of artist labels and DJs making a stand and saying we are going to release and promote socially conscious songs at least ONCE off each major release, they play it safe and go with the "club banger". We are all in the music business to make money, the bottom line is always going to be the "BOTTOM LINE" to most executives. They are giving the people what they want, right? From African medallions to half million dollar jewelry is where hip hop has managed to "progress" into. The lingering question is, does the genre owe it to the people to TEACH and encourage ACTIVISM, or should profit be the driving force behind the music?
We discussed in on K-100 Radio. Catch the replay if you like at the link below